Festival weekend planner
Terra Madre — Salone del Gusto — a 3-day weekend in Piedmont
24–28 September. Turin, Italy. 70 min from the airport.
The weekend, day by day
- Day 1
Arrive in Turin
Land at Turin Caselle (TRN), settle in and walk the old town in the afternoon. Light dinner near your accommodation — save your appetite for the festival day.
- Day 2
Terra Madre — Salone del Gusto
Festival day — arrive early to avoid the lunchtime crowd. Pace yourself across the tastings and break for a long lunch mid-afternoon.
- Day 3
Wine country day in Piedmont
Use the third day for a single winery visit (booked ahead) and a long lunch before heading home.
Where to stay
- Hotels in Turin
Live availability around the festival dates. Festival hotels book out 6+ months ahead, so check early.
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One winery worth a detour
Giuseppe Mascarello e Figlio
WTG pickOne of Barolo's last true traditionalists, producing monopole wines in a garage-sized cellar with zero marketing.
- Address
- Via Borgonuovo 108, 12060 Castiglione Falletto, Piedmont, Italy
- Appointment
- required
- Tasting price
- Free tasting by appointment
- Website
- Visit
Where to eat
Osteria dell'Arco
€€Alba institution for traditional Piemontese dishes, excellent truffle season menu
Must try: Tajarin al tartufo
More dining picks in Piedmont →Practical
- Nearest airport
- Turin Caselle (TRN)
- Festival site
- Visit official site
Insider tip
The Piedmont wine section is extraordinary — Barolo and Barbaresco producers participate alongside small natural wine estates. Buy a dedicated wine tasting pass rather than the general entry for best access.
Want a longer trip than the festival weekend?
The milestone-trip planner builds a 3–10 day Piedmont itinerary with accommodation, tours, and pacing options.
Plan a Piedmont trip →